The Stoic & the Paradox of Crowd Wisdom in Modern UX Design

Marcus Aurelius’ timeless assertion that the opinion of 10,000 uninformed individuals holds less value than that of a single expert finds a modern parallel in UX design. Our research explores this paradox, demonstrating how user feedback, while crucial, can sometimes dilute innovative ideas. By examining the delicate balance between intuitive expertise and crowd-sourced input, we reveal how the best designers use their deep understanding and foresight to shape visionary products.